How to Create a Quiz That Converts

Blogging, Content Creation, Email Marketing, Tools and Techniques
Have you heard of Buzzfeed quizzes? Never mind; scrap that because I know you have. New question: have you tried a Buzzfeed or similar quiz? Come on, no shame! I have taken SO many quizzes it’s embarrassing. Here are some I remember: Which Disney princess are you? Which city should to move to? Which vegetable are you? (Say, what?!) What type of a mom are you? (Panda!) Are you a bad mom? :-O (Okay, this was around the time the movie Bad Moms was showing, but I tell you, mom guilt is real!) That said, over time, these quizzes faded into the oblivion because I stopped using my personal Facebook profile. It was part of my “simplify life” action plan. That was two years ago. If it weren’t for Momchakra.com…
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How to Promote Your Content (and Not Just on Social Media)

Blogging, Content Creation, Email Marketing, SEO, Social Media, Tools and Techniques, Traffic
You have created an awesome piece of content--be it a blog post, a video, or a podcast episode--but no one knows about it. Not until you put it out for others to see it. For a new blogger, getting organic traffic is mostly unheard of. That’s because ranking on search engine result pages takes a lot of hard work and time. While you improve your SEO skills, you need to find other places to promote your content and attract blog traffic. For those of you who downloaded the Boost Your SEO Cheat Sheet, you would have noticed that promoting your content on social media platform plays a huge role in getting your brand name out there. But, blog promotion is hard work. You are competing with hundreds of, if not…
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How to create 10 blog posts from just one idea | FREE 300+ blog post ideas

Blogging, Content Creation
You started blogging with great intentions. You started with a bang and in the process exhausted all of your awesome ideas. Now, a few weeks in, you are struggling to come up with topic ideas. That spells trouble for anyone with true intentions of blogging professionally. Or, perhaps you are great with ideation. You are religiously publishing a new post every week. Now, you want to ramp up your publishing schedule and publish more blog posts every week. Even if you don’t see yourself as either of the above examples, it’s always good to have a list of ideas to work with. So, what can you do to come up with more and more ideas? Sure, you have to use the tried-and-tested techniques (Google Keyword Planner, Pinterest search bar, BuzzSumo,…
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How to Create Memorable and Effective Instructional Content? (Part 2 of 2)

Blogging, Content Creation, Tools and Techniques
Creating high-quality instructional content (in a blog) is a highly sought-after income option. Isn’t it amazing it to share your knowledge with others and eventually being paid for it? Your writing may help a working mom to manage her time better. Your writing may allow a stay-at-home to add to her family’s finances. Your writing may help a toddler mom to learn how to engage her child. The possibilities are many. And they are all positive! In my earlier post, I introduced you to the ARCS model of presenting instructional content. You learned about the importance of including the elements of attention, relevance, confidence, and satisfaction in your writing. While the ARCS model will help you keep an overarching strategy in mind, you also need to work on the meat of…
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The Anatomy of a Style Guide + Free Starter Template

Blogging, Content Creation, Tools and Techniques
Ever since I started this blog four months ago, I have been playing around with themes and trying to establish its visual branding guidelines (I realize I will have to purchase a premium theme and/or hire a designer eventually, but for now, I enjoy playing with the available resources). While I have been pretty sure about the style of content this blog will carry, I have been quite fickle with the visual aspect. So, every time I changed the theme, I wanted to update the color scheme of all images on the blog and social media. I have experimented with so many colors pallets (all in the same color family though) and fonts, it was difficult to keep track. And then it hit me! Why wasn’t I using the #1…
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