All About Advertising Banners and Advertisement Networks

Blogging, Monetization, Traffic
Until a few years ago, displaying advertisement banners on blogs or websites was the primary source of income for most mommy bloggers. Banners would be found pasted across the header, footer, sidebar, within the post...basically, they would take up all the available white space on a website. What made them even more jarring to the eyes was that the advertisements were of poor design (color, font, etc.). Even today most websites (both personal and business) show advertisement banners that are either static and unobtrusive (such as text ad on the sidebar) or dynamic and intrusive (such as pop-ups, exit intents, etc.). Visit any online news website and you will know. But advertisement banners have come a long way. Not only have the aesthetics improved but the content is more targeted…
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